Reliance is all set to venture into the e-commerce segment with the launch of Jio Mart. The company is currently live in Navi Mumbai, Thane and Kalyan. It is rolling out an offline-to-online commerce platform that will provide retail packaged consumer goods (PCG) and kitchen supplies to the customer in select locations.
Powered by kirana stores, that have signed up onto Jio using its internet-enabled point-of-sale (PoS) and inventory management device, the mart will offer a selection of over 50,000 grocery products, no-charge deliveries, low prices, and easy returns.
A dedicated mobile application for Jio Mart is expected to be launched in the coming weeks, which will also be integrated with My Jio and Jio Money applications.