ICICI Bank starts ‘Mine’ a comprehensive banking programme
Nitin Yadav
Private lender ICICI Bank has started a comprehensive banking programme for its millennial customers, (in the age limit of 18 years to 35 years ), called ‘ICICI Bank Mine’.
The ‘ICICI Bank Mine’ is India’s first and unique product started by the bank to offer a mobile-first, highly personalized and experiential led banking experience to the millennial customers.